B2B commerce

TradeUno

A fabric storefront built for buyers who order by the metre, not by the piece.

Category
eCommerce
Live at
tradeuno.com
The TradeUno website
The Problem

What They Came With

Standard ecommerce assumes one price per product. Fabric does not work that way: the price depends on how much you take, and a bulk buyer comparing suppliers needs to see their price, not the retail one.

The Work

What We Did About It

  1. Quantity-based pricing as a first-class idea

    Price breaks modelled into the catalogue rather than bolted on at checkout, so the number the buyer sees while browsing is the number they will pay.

  2. Variants that reflect how fabric is sold

    Colour, width, composition and minimum order, filterable, on a catalogue that a phone can navigate.

  3. A checkout that suits a repeat trade buyer

    Saved addresses, re-order and GST details captured where they belong.

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