Marketing SaaS
Blogy
Our own product: connect a CMS once, and it researches, writes and schedules on its own.
What They Came With
AI writing tools produce drafts somebody then has to place, format and publish. The work that remains is most of the work. The product only makes sense if it goes all the way to a published post.
What We Did About It
A one-time connection, then autonomy
WordPress, Webflow or Shopify authorised once; everything after that happens without the user opening the tool.
Research before writing
The topic is chosen against measured search demand rather than generated from a theme, which is the difference between an article and filler.
Scheduling and publishing as part of the loop
The post arrives in the CMS, formatted, at the time it should.
What This Project Drew On
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